Marketing AttributionToday’s marketing landscape is more complex and broad that it’s ever been: Marketers face more choices, more channels, and more customers.Nov 11, 2020Nov 11, 2020
Google Tag Manager BasicsCollecting data using tools like Google Analytics is critical for expanding your business’s online reach, converting leads into customers…Nov 4, 2020Nov 4, 2020
Google Analytics for beginners SeriesGoogle Analytics for beginners Series Part 1Oct 25, 2020Oct 25, 2020
Statistical fundamentals for testingHaving the basic understanding of statistics can help you evaluate test results or case studies of A/B testing correctly. In blog I will…Oct 8, 2020Oct 8, 2020
Identifying and amplifying growth channelsWhen starting your business, you cannot rely on luck of the draw. Having your fingers on your audience’s pulse helps you know what they’re…Aug 31, 2020Aug 31, 2020
